MOVEMENT DIRECTION for ADIDAS ORIGINALS XLG

Developing the movement language and physical direction for the campaign, working with the cast to translate the attitude of XLG through the body.

photography & direction: ADAM POWELL
DOP: JAKE MOORE
styling: CELESTINE COONEY
set design: DEAR FUCKING LOVE
movement direction: TOMÁS PINTOS

creative direction: DRAWRÉN
senior creative: STOKTON